Do you dread the whiteboard challenge during an interview?

Your interviewers will give you a vague prompt and want you to give them an idea of your process. In this time, you will create something similar to a research proposal for this project. Then you will walk the interviewers through your ideas, and answer any of their questions.

The whiteboard challenge allows companies to evaluate how you go about approaching a problem in a “real-life” setting, beyond your curated portfolio. Companies are increasingly valuing employees’ thought processes over their qualifications, which is good news. 

Although these challenges can be stressful, they can be a good indication of how a potential employee would approach problems at an organization. 

The whiteboard challenge can be a big decision point on whether or not to move forward with a candidate. 


Enroll for €159/$184 today for the step-by-step blueprint to defeat the whiteboard challenge!

This course offers

  • What a whiteboard challenge is

    You will learn what a whiteboard challenge is and the way to think about this type of challenge in an interview setting, including how they work

  • The reason companies use them

    You will learn why companies use the whiteboard challenge and the purpose behind them

  • A step-by-step guide on how to approach one

    You will walk through a step-by-step guide on how to approach the whiteboard challenge. You will receive in-depth information on each step, along with an example. Additionally, you will get a worksheet with each step

  • A live video on how I approach a problem

    You will watch how I would approach a whiteboard challenge live. I use a practice problem and walk you through my entire process as if I was presenting to you

  • A template you can use for your next interview

    You will have life-long access to view a template (on Miro) for the whiteboard challenge. You can copy this template and use it to practice. You will also receive a worksheet with the steps

  • Practice problems

    You will find six different practice problems, at varying levels and circumstances for you to use. This will help you get used to the challenge and, hopefully, get you to enjoy the process

Course curriculum

  • 1

    Welcome to the course!

    • Welcome from Nikki!

  • 2

    What is a whiteboard challenge?

    • What exactly is a white board challenge?

    • Why do companies use whiteboard challenges?

    • Before we started...

  • 3

    What are the steps in a whiteboard challenge

    • Overall areas in a whiteboard challenge

    • Step 1: Defining the problem

    • Step 2: Identify business impact

    • Step 3: Write the research goals

    • Step 4: Decide on methodology

    • Step 5: Define recruitment criteria

    • Step 6: Show sample questions

    • Step 7: Explain analysis techniques

    • Step 8: Decide on expected outcomes

    • Step 9: Define a timeline

    • Step 10: Outline next steps

    • Optional sections to include

  • 4

    An example video

    • An example walk-through of a whiteboard challenge

  • 5

    What to keep in mind before and during

    • What to keep in mind before

    • What to keep in mind during

  • 6

    Practice problems

    • Practice problems

  • 7

    Thank you!

    • Thank you for your time!

Defeat the challenge!

And feel confident in your next interview!

  • 19 Lessons

    19 lessons that teach you what to do during a whiteboard challenge and how to approach it

  • Self-paced

    Go through the course completely at your own pace and practice the problems whenever you want. Lifetime access with free updates and additions

  • Connect with others

    Join the slack community to connect with others just like you; and those who have faced (and defeated) the challenge!

Feel confident in your next interview!

Meet your Instructor

Hi, I’m Nikki (and that's Poncho)! When I started my career in user research, I had no idea where to start. I spent countless hours on Google searching for how to properly conduct an interview and how to create a persona. Spoiler alert: my interviews were so awkward and my personas looked horrendous. In fact, I completely bombed my first generative research interview Although there is so much more information out there now about user research, it can be very difficult to know where to start, especially without guidance. After years of trial and error, I eventually figured things out. I've been a user researcher for about eight years, leading projects within the B2B and also the B2C space, ranging in industries such as social media, e-commerce, hospitality, and academia. I have done both freelance and in-house user research for companies such as Zalando, N26, Wiley Publishing, and HelloFresh. In addition to being an operational user researcher, I have managed and currently manage four direct reports. I'm also a contributing author at DScout where I write all about my experiences with user research. I hold a MA in Psychology and Education.